Branding and design of all graphic materials for Rice To Riches, a one-of-a-kind, 21-flavor Rice Pudding Bar in the Nolita neighborhood of Manhattan. The work included: logo design, collateral, packaging, uniforms, menus and signage.
Design of an iconographic shopping bag for the Radio City Christmas Spectacular. The design was inspired by the costume design of the most famous scene in the show, The Parade of the Wooden Soldiers.
Ad visual concept, design and execution for a Justin Bieber special edition fragrance by Elizabeth Arden and its adaptation to a multitude of global marketing materials and displays.
Logo and Packaging design for ViCera by I-Ward, USA, a line of ceramic knives from Japan.
Concept through production of the mail order catalog for Artisanal Premium Cheese, a hi-end retailer
of cave ripened cheeses.
HASSENSTEIN DESIGN INC.
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